East, Robert,  4  0  1940- <br/><br/>
Consumer behaviour :  applications in marketing /      6 
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by Robert East, Malcolm Wright, and Marc Vanhuele. 
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<br/><br/>Includes bibliographical references (p. [294]-322 and indexes. 
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<br/><br/><label>ISBN: </label>9781412934312;9781412934312 (pbk.)   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.    --------20--
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<br/><br/><label>LC Class. No.: </label>HF5415.32  / .E274 20082 
<br/><br/><label>Dewey Class. No.: </label>658.8/342  / 222 
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