TY  - BOOK
AU  - Albert, Terri C.
AU  - Sanders, William B.,
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 130352918
SN  - 2
PY  - 2003///;copyright 2003.46
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Internet marketing.;Telemarketing.;Electronic commerce.;Internet marketing;Telemarketing;Electronic commerce
KW  - Case studies.;Case studies.;Case studies
N1  - Includes bibliographical references (p. 199-202) and index; 5
ER  -