TY - BOOK AU - Shaw, Mark. AU - ED - ED - ED - ED - TI - : successful writing for design, advertising, and marketing SN - 9781856695688;1856695689 SN - 2 PY - 2009///46 CY - China PB - Laurence King Pub. KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Advertising copy.;Advertising copy KW - sears0 N1 - Includes bibliographical references (p. 211) and index; 5; Adult;Adult; Follett Library Resources N2 - A guide to copywriting that provides step-by-step guidance on crafting quick and concise writing for design, advertising, and marketing challenges ER -