Book, Albert C. 4 0

The radio & television commercial / 6 6 Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum. - Second edition. - - 222 pages : illustrations 28 cm. - - - - - . - . - 0 . - . - 0 .



Bibliography: p. 221-222.



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Broadcast advertising;Radio advertising;Television advertising ------United States.;United States.;United States.--20--


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659.14 B644r 1984 / 2

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