Public relations cases - Hendrix, Jerry A. 4 0 16; Hayes, Darrell C.; 5 ([Southbank, Victoria], Australia ;;[Belmont, Calif.], United States : Thomson/Wadsworth, 2007)
Includes bibliographical references and index.
Keywords: 2 -- 0; 6; Public relations;Publicity -- United States -- 20 -- Case studies.;Case studies; 20; 2