TY - BOOK AU - Cometa, Maria Lorraine E., Guillen, Wynona Alliah M., Odiver, Florida Bienn E., Sandigan, Hidei M., Villena, Jinky Ann L. AU - ED - ED - ED - ED - SN - 2 PY - 4562///746 CY - PB - KW - KW - 2 KW - 0 KW - 6 KW - 20 N1 - Financial Plan: (BSBA major in Financial Management) - Pamantasan ng Lungsod ng Maynila, 2024; 5 N2 - Executive Summary: This paper examines the five-year financial performance of Manila Broadcasting Company. It evaluates key aspects such as liquidity, solvency, efficiency, profitability, and growth potential. The insights are derived from the company's audited financial statements covering the years 2019 to 2023. Financial ratios are utilized to provide a detailed and comprehensive assessment of the company's overall performance. Manila Broadcasting Company (MBC Media Group) founded in 1946, is a Filipino-owned media organization committed to delivering exceptional broadcasting services and maintaining its legacy of excellence in the industry ER -