Go, Josiah. 4 0

Marketing plan : building the profitable preferred brand / 6 Building the profitable preferred brand 6 Josiah Go. - - - xv, 340 pages : illustrations 23 cm. - - - - - . - . - 0 . - . - 0 .

Includes bibliographical references (p. 297-298) and indexes.





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9719186003

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2008453554

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Marketing;Brand name products;Marketing ----Management.--Philippines.;Philippines----Marketing.


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HF5415.12.P6 / G63 19972

658.8 G533m 1997 / 2

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