TY - BOOK AU - Certo, Samuel C. AU - Peter, J. Paul,;Certo, Samuel C. ED - ED - ED - ED - SN - 025614124X (hardbound) SN - 2 PY - 1993///;copyright 1993.46 CY - Homewood, Illinois PB - Austen Press,;Irwin KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Business planning;Business planning KW - United States.;United States KW - Case studies N1 - Revised edition of: Strategic management. First edition. ©1988; 5; Professional ER -