Wilson, R. M. S.  4  0   <br/><br/>
Strategic marketing management :  planning, implementation, and control /      6 
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Richard M.S. Wilson and Colin Gilligan. 
 - Third edition.   
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 - xii, 867 pages :  illustration   29 cm.     
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<br/><br/>Includes bibliographical references and indexes. 
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<br/><br/>   5 
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<br/><br/>   Professional.   
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<br/><br/><br/>5     
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<br/><br/><label>ISBN: </label>0750659386 (hardbound)   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>Nat. Bib. No.: </label> 2 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>    
<br/><br/><label>Subjects--Personal Names: </label><br/>     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>     6 --0-- 2 --------
<br/><br/><label>Subjects--Meeting Names: </label><br/><br/> 0    2 --
<br/><br/><label>Subjects--Uniform Titles: </label><br/>  --20------
<br/><br/><label>Subjects--Chronological Terms: </label><br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing    ----Management.----20--
<br/><br/><label>Subjects--Geographic Terms: </label><br/>--------20--
<br/><br/><label>Index Terms--Genre/Form: </label><br/>----2
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .W547 19972 
<br/><br/><label>Dewey Class. No.: </label>658.8 W697s 2005  / 221 
<br/><br/><label>National Agricultural Library Call No.: </label> /  
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