TY - BOOK AU - AU - Dess, Gregory G.;Lumpkin, G.T.,;Eisner, Alan B.,;McNamara, Gerry,;Kim, Bongjin, ED - ED - ED - ED - TI - : creating competitive advantages SN - 9780071317689 (paperback : alk. paper) SN - 2 PY - 2012///.;copyright 2012.46 CY - New York PB - McGraw-Hill/Irwin KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Strategic planning N1 - Includes index; Strategic management: creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: moving beyond a firm's tangible resources -- Strategic formulation -- Business-level strategy: creating and sustaining competitive advantages -- Corporate-level strategy: creating value through diversification -- International strategy: creating value in global markets -- Entrepreneurial strategy and competitive dynamics -- Strategic implementation -- Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: creating a learning organization and an ethical organization -- Managing innovation and fostering corporate entrepreneurship -- Case analysis -- Analyzing strategic management cases; 5 ER -