TY - BOOK AU - Thompson, Arthur A., AU - Gamble, John,;Strickland, A. J., ED - ED - ED - ED - TI - : winning in the marketplace : core concepts, analytical tools, cases SN - 0071116702 (paperback) SN - 2 PY - 2006///.46 CY - Boston, Massachusetts PB - McGraw-Hill/Irvin KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Management KW - Strategic planning.;Industrial management.;Conglomerate corporations;Strategic planning KW - Case studies N1 - Includes bibliographical references and indexes; 5; Professional ER -