TY  - BOOK
AU  - 
AU  - Cox, Keith Kohn,;McGinnis, Vern J.,
ED  - 
ED  - 
ED  - 
ED  - 
TI  - : a reader 
SN  - 0138510229 (hardbound)
SN  - 2
PY  - 1982///;copyright 1982.46
CY  - Englewood Cliffs, New Jersey
PB  - Prentice-Hall, Inc.
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Addresses, essays, lectures.;Management;Addresses, essays, lectures.;Addresses and essays.;Management
KW  - Marketing;Marketing;Marketing;Marketing
KW  - sears;sears0
N1  - Includes bibliographical references; 5; Young Adult
N2  - Collects articles on corporate strategic planning, management and markets
ER  -