4 0

Strategic marketing cases for 21st century Asia / 6 Strategic marketing cases for twenty first century Asia 6 John A. Quelch [and three others]. - - - viii, 404 pages : illustrations, maps 24 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references.



5





Professional.











5





0130276014 (paperback)

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2




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Marketing;Marketing ----Management--Asia;Asia--20--Case studies.;Case studies.


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HF5415.12.A8 / S77 20002

658.802 St82 2000 / 2

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