TY - BOOK AU - Ryan, Christopher, AU - ED - ED - ED - ED - TI - : new techniques and technologies for winning and keeping customers SN - 8176494763 (paperback) SN - 2 PY - 2004///46 CY - New Delhi, India PB - Viva Books Private Limited KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Interactive marketing.;Technological innovations N1 - Includes index; 5; Professional ER -