TY  - BOOK
AU  - Sayre, Shay.
AU  - 
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 0761922709 (paperback)
SN  - 2
PY  - 2001///;copyright 2001.46
CY  - Thousand Oaks, California
PB  - Sage Publications
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Methodology
KW  - Marketing research
N1  - Includes bibliographical references and index; 5; Professional
ER  -