TY  - BOOK
AU  - 
AU  - Tench, Ralph,;Yeomans, Liz,
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 9780273688891 (paperback)
SN  - 2
PY  - 2006///46
CY  - Harlow, England
PB  - FT Prentice Hall
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Public relations
N1  - Includes bibliographical references and index; 5; Professional
ER  -