Kotler, Philip. 4 0

Marketing management / 6 6 Philip Kotler. - Eleventh edition, international edition. - - xxix, 706 pages : colored illustrations 25 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references and index.



5

















5





0130497150 (paperback)

2 = =









2




2 --0------


6 --0-- 2 --------



0 2 --


--20------





Marketing ----Management.----20--


--------20--


----2

HF5415.13 / .K64 20062

658.8 / 222

/

/