TY  - BOOK
AU  - Wells, William,
AU  - Burnett, John,;Moriarty, Sandra E.,
ED  - 
ED  - 
ED  - 
ED  - 
TI  - : principles & practice 
SN  - 9814058556 (paperback)
SN  - 2
PY  - 2001///46
CY  - Singapore
PB  - Pearson Education Asia Pte. Ltd.
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Advertising
N1  - Includes bibliographical references and index; 5; Professional
ER  -