Kerin, Roger A.  4  0   <br/><br/>
Marketing :  the core /      6 
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Roger A. Kerin, Steven W. Hartley, William Rudelius. 
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 - xli, 493 pages :  illustrations (some color), color maps   28 cm     
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<br/><br/>Includes bibliographical references (p. 447-467) and indexes. 
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<br/><br/><label>ISBN: </label>9780073381060 (paperback)   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>LCCN: </label>2008039064 
<br/><br/><label>Nat. Bib. No.: </label> 2 
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<br/><br/><label>Subjects--Personal Names: </label><br/>     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>     6 --0-- 2 --------
<br/><br/><label>Subjects--Meeting Names: </label><br/><br/> 0    2 --
<br/><br/><label>Subjects--Uniform Titles: </label><br/>  --20------
<br/><br/><label>Subjects--Chronological Terms: </label><br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.    --------20--
<br/><br/><label>Subjects--Geographic Terms: </label><br/>--------20--
<br/><br/><label>Index Terms--Genre/Form: </label><br/>----2
<br/><br/><label>LC Class. No.: </label>HF5415  / .K452 20092 
<br/><br/><label>Dewey Class. No.: </label>658.8  / K455m 2009222 
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<br/><br/><label>National Library of Medicine Call No.: </label> /  
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