TY  - BOOK
AU  - Middleton, Victor T. C.
AU  - Fyall, Alan.;Morgan, Michael,
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 9780750686938;0750686936
SN  - 2
PY  - 2009///46
CY  - Amsterdam ;;Boston ;;London
PB  - Butterworth-Heinemann
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Marketing
KW  - Tourism
N1  - Includes bibliographical references (p. 487-491) and index; 5
ER  -