TY  - BOOK
AU  - Hendrix, Jerry A.
AU  - Hayes, Darrell C.,
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 9780495567820 (paperback)
SN  - 2
PY  - 2010///.;copyright 2010.46
CY  - Boston, Massachusetts
PB  - Wadsworth Cengage Learning
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Public relations;Publicity
KW  - United States
KW  - Case studies.;Case studies
N1  - Includes bibliographical references and index; 5; Young Adult
ER  -