Events management : guide for tourism, hospitatility, and business professionals / 6
6
Bernardo B. Rodolfa Jr.
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- x, 131 pages : illustrations 23 cm.
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Includes bibliographical references.
The tourism and hospitality industry: an overview -- Overview of events management --;The event industry --;Your role as a manager of event --;Getting started: on gathering information --;The concept of the event --;Screening the event concept --;Filling the gaps of the event concept --;The event proposal --;Finalizing the event concpet with the event team --;The event execution and evaluation.