The McDonaldization of society : an investigation into the changing character of contemporary social life - Ritzer, George. 4 0 16; 5 (Newbury Park, California : Pine Forge Press, 1993)
Includes bibliographical references and index.
Professional.
Keywords: 2 -- 0; 6; Social aspects;Social aspects -- Social structure;Management;Fast food restaurants;Rationalization (Psychology) -- United states.;United States.;United States. -- 20; Social conditions -- United States -- 1980-20; 2