Dilenschneider, Robert L. 4 0

The AMA handbook of public relations. 6 American Management Association handbook of public relations;Handbook of public relations 6 Robert L. Dilenschneider ; foreword by Maria Bartiromo. - - - xiii, 239 pages 26 cm. - - - - - . - . - 0 . - . - 0 .



Includes bibliographical references (p. 225-226) and index.



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Publisher's Weekly, February 2010;Publisher's Weekly

Describes how to create powerful campaigns and expand public relations by integrating traditional media with twenty-first-century Web-based communications.













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978-0-8144-1525-2 (hardcover)

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Public relations.;Public relations;Public relations.;Public relations ------United States.;United States.----


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HD59 / .D558 20102

R 659.2 / D571a 20102

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