TY  - BOOK
AU  - 
AU  - Alain Capiez
ED  - 
ED  - 
ED  - Journal of Travel & Tourism Marketing. 16(4) : 2004. pp. 21
ED  - 
SN  - 2
PY  - 0000///46
CY  - 
PB  - 
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Service Quality;Performance of the Firm
KW  - Customer Satisfaction;Hotel Industry
KW  - sears;sears0
N1  - ABSTRACT : This paper presents a model of the impact of customer satisfaction due to service quality and yield management practices on hotel performance. A survey of a significant sample of hotel guests shows that customer satisfaction is relative not only to the traditional measures of quality but also to practices of yield management and that the satisfaction variables are positively related to the performancesof the firm. These results are a starting point for furthur research with many managerial implications; 5
ER  -