TY - BOOK AU - AU - ED - ED - ED - ED - SN - 2 PY - 0000///46 CY - PB - KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Marketing--Periodicals KW - Marketing research--Periodicals KW - sears0 N1 - Title from cover. Published: Armonk, NY : M.E. Sharpe, 2006- Issued by: Association of Marketing Theory and Practice, 1992-2005; Society for Marketing Advances, 2006-; 5 ER -