TY - BOOK AU - Branston, Gill. AU - Stafford, Roy. ED - ED - ED - ED - SN - 0-415-11406-3 (paperback) SN - 2 PY - 1996///.46 CY - London :;New York PB - Routledge KW - KW - 2 KW - 0 KW - 6 KW - 20 KW - Mass media N1 - Includes bibliographical references (p. 367-371) and indexes; 5 ER -