McDonald, Malcolm.  4  0   <br/><br/>
Marketing plans :  how to prepare them, how to use them.      6 
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Malcolm McDonald. 
 - fifth edition   
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 - xix, 630 pages :  illustrations   25 cm.     
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<br/><br/>   Includes index. 
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<br/><br/><label>ISBN: </label>0-7506-5625-5 (paperback)   
<br/><br/><label>ISSN: </label>2 
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<br/><br/><label>Nat. Bib. No.: </label> 2 
<br/><br/><label>Nat. Bib. Agency Control No.: </label>    
<br/><br/><label>Subjects--Personal Names: </label><br/>     2     --0------
<br/><br/><label>Subjects--Corporate Names: </label><br/>     6 --0-- 2 --------
<br/><br/><label>Subjects--Meeting Names: </label><br/><br/> 0    2 --
<br/><br/><label>Subjects--Uniform Titles: </label><br/>  --20------
<br/><br/><label>Subjects--Chronological Terms: </label><br/> 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing;Marketing    ----Management.;Planning.----20--
<br/><br/><label>Subjects--Geographic Terms: </label><br/>--------20--
<br/><br/><label>Index Terms--Genre/Form: </label><br/>----2
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .M369183 20022 
<br/><br/><label>Dewey Class. No.: </label>658.8/02  / 221 
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