TY  - BOOK
AU  - Jewler, A. Jerome.
AU  - Drewniany, Bonnie L.
ED  - 
ED  - 
ED  - 
ED  - 
SN  - 0-534-55783-X (paperback)
SN  - 2
PY  - 2001///.46
CY  - Belmont, CA
PB  - Wadsworth/Thompson Learning
KW  - 
KW  - 2
KW  - 0
KW  - 6
KW  - 20
KW  - Advertising copy.;Advertising layout and typography
N1  - Includes bibliographical references (p. 295-299) and index; 5
ER  -