Efficiency of Shopee logistic partners affecting the past-purchases satisfaction of its clients 6
By: Arena, Mary Corine, Gariando, Ma. Cassandra, Ulanday, Shaniña, Villamayor, Anne Rose 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; 4507846Edition: Description: 94 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | LOC classification: | | 2Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Filipiniana Section | Filipiniana-Thesis | HF5415.13 (Browse shelf) | Available | FT8153 |
Undergraduate Thesis: (BSBA major in Marketing Management) - Pamantasan ng Lungsod ng Maynila, 2023 56
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The number of internet users in the Philippines is steadily increasing, and many smail businesses have embraced online platforms like Shopee for their operations This studyaims to provide an overview of the efficiency of Shopee's logistics partners, and the level of satisfaction experienced by customers after their purchase. The primary objective is to investigate the factors that directly influence customer satisfaction regarding logistics services. To achieve this, the researchers employed purposive sampling to select survey participants who met the study's criteria and had access to relevant demographic information. The results indicate a significant relationship between Shopee's logistics services and post-purchase satisfaction among consumers. Among the various coordination options, J&T Express emerged as the preferred choice for most respondents. The key factors contributingto high satisfaction levels were swift delivery, receipt of products in good condition, undamaged packaging, and secure packaging of goods. Overall, the findings suggest that customers are satisfied with the performance of Shopee's coordination services.
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