000 11779nam a2201237Ia 4500
000 09607ntm a2200205 i 4500
001 92349
003 0
005 20250920172653.0
008 250405n 000 0 eng d
010 _z
_z
_o
_a
_b
015 _22
_a
016 _2
_2
_a
_z
020 _e
_e
_a
_b
_z
_c
_q
_x
022 _y
_y
_l
_a2
024 _2
_2
_d
_c
_a
_q
028 _a
_a
_b
029 _a
_a
_b
032 _a
_a
_b
035 _a
_a
_b
_z
_c
_q
037 _n
_n
_c
_a
_b
040 _e
_erda
_a
_d
_b
_c
041 _e
_e
_a
_b
_g
_h
_r
043 _a
_a
_b
045 _b
_b
_a
050 _a
_a
_d
_b2
_c0
051 _c
_c
_a
_b
055 _a
_a
_b
060 _a
_a
_b
070 _a
_a
_b
072 _2
_2
_d
_a
_x
082 _a
_a
_d
_b2
_c
084 _2
_2
_a
086 _2
_2
_a
090 _a
_a
_m
_b
_q
092 _f
_f
_a
_b
096 _a
_a
_b
097 _a
_a
_b
100 _e
_e
_aCunanan, Angela Felice., Kahulugan, Sally., Luarca, Kristine Danielle., Ricafrente, Jenilou., San Juan Benjamin
_d
_b4
_u
_c0
_q16
110 _e
_e
_a
_d
_b
_n
_c
_k
111 _a
_a
_d
_b
_n
_c
130 _s
_s
_a
_p
_f
_l
_k
210 _a
_a
_b
222 _a
_a
_b
240 _s
_s
_a
_m
_g
_n
_f
_l
_o
_p
_k
245 0 _a
_aSally and the cleaners: A feasibility study of establishing home cleaning and car wash services
_d
_b
_n
_c
_h6
_p
246 _a
_a
_b
_n
_i
_f6
_p
249 _i
_i
_a
250 _6
_6
_a
_b
260 _e
_e
_a
_b
_f
_c
_g
264 _3
_3
_a
_d
_b
_c4523146
300 _e
_e
_c
_a194 pages
_b
310 _a
_a
_b
321 _a
_a
_b
336 _b
_atext
_2rdacontent
337 _3
_30
_b
_aunmediated
_2rdamedia
338 _3
_30
_b
_avolume
_2rdacarrier
340 _2
_20
_g
_n
344 _2
_2
_a0
_b
347 _2
_2
_a0
362 _a
_a
_b
385 _m
_m
_a2
410 _t
_t
_b
_a
_v
440 _p
_p
_a
_x
_v
490 _a
_a
_x
_v
500 _a
_aFeasibility Study: (BSBA major in Marketing Management) - Pamantasan ng Lungsod ng Maynila, 2024
_d
_b
_c56
504 _a
_a
_x
505 _a
_a
_b
_t
_g
_r
506 _a
_a5
510 _a
_a
_x
520 _b
_b
_c
_aExecutive Summary The Executive Summary serves as an introduction to the feasibility study, offering an overview of the objective and contents of the full report. It seeks to provide an overview of the study's findings and recommendations, allowing readers to comprehend the important components without having to read the entire paper. I. Name of the Company Sally and the Cleaners: Home Cleaning and Car Wash Services. Choosing the name Sally and the Cleaners for our home cleaning and car wash services was a deliberate decision, influenced by several considerations. First and foremost, incorporating the name Sally adds a personal touch to our brand, suggesting a hands-on and approachable approach to our services. This personal connection can resonate with customers, making our business feel more friendly and relatable. Moreover, Sally and the Cleaners aims to convey a sense of reliability, trustworthiness, and a commitment to quality service. This brand identity is crucial in establishing a positive reputation in the competitive home cleaning and car wash industry. In summary, Sally and the Cleaners was chosen to not only reflect our commitment to quality and reliability but also to establish a brand that is memorable, versatile, and relatable to our target audience. II. Company Logo The Sally and the Cleaners logo is a harmonious blend of calming cloud blue tones, symbolising our commitment to providing a cleaning service that not only refreshes but also brings a sense of tranquility to our clients' homes. The stylized 'S,' resembling a Spray bottle, and the LL forming a broom silhouette, both elegantly incorporate the soothing cloud blue shade, reinforcing our dedication to environmentally friendly and effective cleaning solutions. Our beautiful female mascot, wearing PPE in shades of cloud blue, adds a touch of professionalism and safety, seamlessly integrating into the overall colour scheme. The cohesive palette creates an inviting atmosphere, reflecting our promise of reliable, trustworthy, and visually pleasing home cleaning services. The Sally and the Cleaners logo stands as a visual testament to our commitment to excellence and the revitalising cleanliness we bring to every home. III. Location of the Enterprise The business will operate in the bustling area of BGC, Taguig City in Brgy. Fort Bonifacio. This strategic choice is driven by the high concentration of condominium units in the vicinity. Sally and the Cleaners primarily caters residents of condominium units. BGC, Taguig City in Brgy. Fort Bonifacio, is renowned for being a hub of residential condominiums, making it an ideal market for home cleaning and car wash services. The business aims to address the cleaning needs of individuals in this dynamic urban setting, providing convenient and efficient services to enhance the living experience for condominium residents in the area. IV. Description of Business Sally and the Cleaners is a dedicated Home Cleaning and Car Wash Services provider, offering on-call services to meet all your cleaning needs within the comfort of your home. Our team of skilled professionals is committed to delivering meticulous cleaning services, ensuring every corner of your living space is spotless. From deep cleaning to regular maintenance, we pride ourselves on providing a range of services tailored to your specific requirements. Additionally, our convenient car wash services bring the same level of detail and care to your vehicle, ensuring it shines inside and out. Al Sally and the Cleaners, we prioritize efficiency, reliability, and customer satisfaction, making us your go-to choose for a pristine home and sparkling clean car. V. Long Run Objectives The long-term objective for Sally and the Cleaners is to establish itself as a premier and trusted brand in the Home Cleaning and Car Wash Services industry. We aim to expand our service reach to new markets, becoming a household name known for unparalleled cleanliness and professionalism. Our goal is not only to meet but exceed customer expectations by continually innovating our services and adopting eco-friendly practices. We envision a future where Sally and the Cleaners is synonymous with reliability, excellence, and customer satisfaction. Through strategic partnerships, advanced technologies, and a dedicated team, we aspire to set industry standards, creating a lasting impact on the overall cleaning service experience. Ultimately, our vision includes a widespread presence, positively contributing to the well-being of homes and the maintenance of pristine vehicles, while fostering a culture of sustainability and customer loyalty. VI. Highlights of Major Assumption Marketing Aspects The study supposes that the main customers for home cleaning and car wash services like Sally and the Cleaners are customers who value convenience and high-quality service. Marketing efforts, including targeted advertising and word-of-mouth, will effectively attract customers. Technical Aspects Sally and the Cleaner will be utilizing adequate cleaning supplies, tools, and equipment to meet customer needs and satisfactions. The business will make sure that trained and experienced cleaning staff will be hired to provide efficient and effective cleaning services. Financial Aspects Capital investment is considered to cover all startup expenses, such as equipment, supplies, licenses, and permits. The business will utilize pricing strategy while providing competitive rates to ensure profitability. Costs for supplies, equipment maintenance, and employee salaries are accurately estimated. The customers' ongoing payment and tips will be used for future purposes such as maintenance for equipment, purchasing of supplies, and investment. Management Aspects The management team of Sally and the Cleaners are properly trained, supervised, and motivated to deliver excellent customer service. Inventory and supply chain management processes will be established to ensure timely availability of cleaning supplies. Lastly, ongoing monitoring and evaluation of business performance will be conducted to identify areas of improvement and ensure long-term. VII. Summary of Findings Sally and the Cleaners: Home Cleaning and Car Wash Services is established by five partners under a general partnership agreement. It offers four (4) services for home cieaning, and (4) services for car washing. As part of the management aspect, Sally and the Cleaners is committed to achieving its mission and vision by providing service that not only alleviates the burden of domestic cleaning responsibilities but also extends its offerings to the care and maintenance of personal vehicles. Moreover, Sally and the Cleaners agree to comply with all applicable laws and government regulations required in the state, which the managing partners must adhere to. As part of the employee selection process, Sally and the Cleaners has established qualifications for applicants interested in staff positions. Furthermore, the managing partners are also committed to performing their duties and responsibilities by providing proper training and seminars to employees. This management aspect of Sally and the Cleaners contributes to the objectives of the business and its performance in the long run. The condominium residents in the BGC, Taguig City in Brgy. Fort Bonifacio, ages 19-56 years old, are the business's potential target market. Sally and the Cleaners conducted a survey to find out whether people would be willing to accept the business. Upon the findings, the company will use effective marketing strategic approaches, such as advertising and promotions. Sally and the Cleaners, a general partnership with five managing partners, has been launched with each partner investing P1,000,000. This collective contribution of P5,000,000 forms the initial capital. Sally and the Cleaners aims to achieve its operational goals by expanding and enhancing service quality and ensure long-term profitability. Sally and the Cleaners: Home Cleaning and Car Wash Services requires various fixed assets and supplies for its operation. These include cleaning supplies and equipment for both homes and cars. The business offers four services for home and card Cleaning, each with its own rates.
520 _aFor home cleaning services, it starts with PHP 2,000 as the minimum rate, and PHP 1,200 for car washing services specifically for seat cleaning only. Furthermore, Sally and the Cleaners operates from Monday to Saturday, 8:00 a.m. to 5:00 p.m. During this time, the employees must follow the core principles which is to guide the management's actions and ensure the highest quality in Home Cleaning and Car Wash Services.
_u
521 _a
_a
_b
533 _e
_e
_a
_d
_b
_n
_c
540 _c
_c
_a5
542 _g
_g
_f
546 _a
_a
_b
583 _5
_5
_k
_c
_a
_b
590 _a
_a
_b
600 _b
_b
_v
_t
_c2
_q
_a
_x0
_z
_d
_y
610 _b
_b
_v
_t2
_x
_a
_k0
_p
_z
_d6
_y
611 _a
_a
_d
_n2
_c0
_v
630 _x
_x
_a
_d
_p20
_v
648 _2
_2
_a
650 _x
_x
_a
_d
_b
_z
_y20
_v
651 _x
_x
_a
_y20
_v
_z
655 _0
_0
_a
_y2
_z
700 _i
_i
_t
_c
_b
_s1
_q
_f
_k40
_p
_d
_e
_a
_l
_n6
710 _b
_b
_t
_c
_e
_f
_k40
_p
_d5
_l
_n6
_a
711 _a
_a
_d
_b
_n
_t
_c
730 _s
_s
_a
_d
_n
_p
_f
_l
_k
740 _e
_e
_a
_d
_b
_n
_c6
753 _c
_c
_a
767 _t
_t
_w
770 _t
_t
_w
_x
773 _a
_a
_d
_g
_m
_t
_b
_v
_i
_p
775 _t
_t
_w
_x
776 _s
_s
_a
_d
_b
_z
_i
_t
_x
_h
_c
_w
780 _x
_x
_a
_g
_t
_w
785 _t
_t
_w
_a
_x
787 _x
_x
_d
_g
_i
_t
_w
800 _a
_a
_d
_l
_f
_t0
_q
_v
810 _a
_a
_b
_f
_t
_q
_v
830 _x
_x
_a
_p
_n
_l0
_v
942 _a
_alcc
_cBK
999 _c23902
_d23902