000 03310nam a2200289Ia 4500
001 73590
003 ft5793
005 20251117102822.0
008 180831n 000 0 eng d
040 _erda
041 _aengtag
050 _aHF5415 B35 2016
082 _a.
100 _aBalgame, Joebert J.; Estuista, Andreana Alodia C.; Garcia, Karen Joy S.; Gutierrez, Neresa G.; Llanes, Kristel Lois B. and Lopez, Mary Grace M.
245 0 _aMekeni Food Corporation
264 _a.
_b.
_cc2016
300 _bStrategic Marketing Plan: (BSBA major Marketing Management) - Pamantasan ng Lungsod ng Maynila, 2016.
336 _b.
_atext
_2rdacontent
337 _30
_b.
_aunmediated
_2rdamedia
338 _30
_b.
_avolume
_2rdacarrier
505 _aEXECUTIVE SUMMARY: In the Philippines, continuously growing of companies invested in this kind of industry is unstoppable because of the increasing demand of proceed meat products today. Now, there are 175 meat processors in the country including San Miguel Purefoods Corporation, Pampanga’s Best Incorporated, CDO Foodsphere Inc. and Mekeni Food Corporation. Processed meat usually boom during Christmas Season particularly ham products who were patronized by many Filipinos during this season. Also, Back-to-school Season, usually June to August, parents normally packed lunch for their children before going to school. Philippines created rules and regulations in order to protect the health and safeness of the consumers with regards to processed meat products. These companies are the solution for this dilemma that’s why the competition in the industry is strong. One of the company is Mekeni Food Corporation which offers processed meat products that is ISO 22000 certified and HACCP Food Safety Certified. Mekeni create world class products that competes with well-known companies such as San Miguel Purefoods Corporation, CDO Foodsphere Inc., and Pampanga’s Best Inc. which are pioneers in the industry.
520 _aEXECUTIVE SUMMARY: In the Philippines, continuously growing of companies invested in this kind of industry is unstoppable because of the increasing demand of proceed meat products today. Now, there are 175 meat processors in the country including San Miguel Purefoods Corporation, Pampanga's Best Incorporated, CDO Foodsphere Inc. and Mekeni Food Corporation. Processed meat usually boom during Christmas Season particularly ham products who were patronized by many Filipinos during this season. Also, Back-to-school Season, usually June to August, parents normally packed lunch for their children before going to school. Philippines created rules and regulations in order to protect the health and safeness of the consumers with regards to processed meat products. These companies are the solution for this dilemma that's why the competition in the industry is strong. One of the company is Mekeni Food Corporation which offers processed meat products that is ISO 22000 certified and HACCP Food Safety Certified. Mekeni create world class products that competes with well-known companies such as San Miguel Purefoods Corporation, CDO Foodsphere Inc., and Pampanga's Best Inc. which are pioneers in the industry.
526 _aF
540 _a5
655 _aacademic writing
942 _alcc
_cMS
_01
_2lcc
999 _c24641
_d24641