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_aAtienza, Geralyn Therese B.; De Guzman, Nicole Ann B.; De Vera, Veronica L.; Dungca, Jessica Pauline D.; Ituralde, Danah Royce S.; Lagua, Mary Chris M.; Mata, Michelle Anne R. and Morong, Andrea Joyce R.
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_aAhorro De Espacio /
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_cAtienza, Geralyn Therese B.; De Guzman, Nicole Ann B.; De Vera, Veronica L.; Dungca, Jessica Pauline D.; Ituralde, Danah Royce S.; Lagua, Mary Chris M.; Mata, Michelle Anne R. and Morong, Andrea Joyce R.
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_c201446
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_c28 cm.
_a216 pp.
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_aFeasibility Study: (Bachelor of Science in Accountancy) - Pamantasan ng Lungsod ng Maynila, 2014.
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_aEXECUTIVE SUMMARY: Name of the Business: The partners have seen the growing market of people prefer living in the comfort and luxury of condominiums give only a little space for each unit. Thus, in light with this factor, the partners decided to put up the space-saving furniture business. The name of the business Ahorro de Espacio, was from Spanish origin meaning saves space. This phrase perfectly sums up the main purpose of the business to customers, to provide them with furniture that maximizes their small space's capacity. Location Ahorro de Espacio is situated at the ground floor of the condominium names Seibu Towers located at 6th Avenue cor. 24th Street, Bonifacio Global City. The operations will carry on this space at Seibu Towers contributed by one of the partners covering a total of 150 sqm of two floors. The first floor has 100 sqm of total space catering the showroom and store of the business. The second floor holds the office of the business location, which is in Bonifacio Global City (BGC), is a very strategic place for almost any kind of business. BGC has a growing trend in economic and business growth on their performance from the past few years. Also, the specific location of the business , situated at a condominium building is accessible for the target market and the incidental market. The security around BGC is also excellent considering that many security guards, safety personnel and CCTV camera are settled within the area. General Description of the Project The business aims to provide the customers space-saving furniture not only add beauty and comfort to the customer's home, but also, maximizing the space's potential. The business markets high-end products at a very competitive price. A number of existing businesses that offer the same nature as the company's are already out in the market. The major competitor's of the business are Bo Concept, SB Furniture, Blims Fine Furniture, City Mattress, Pandayan Furniture, Ystilo Furniture, and Studio Dimensione, which are located within BGC. The stylish space-saving furniture offered to the market are designed by the business designer. History The partners who are also the brainchild of the business, came up with business because of the increasing number of people who prefers to live in high-rise condominiums. The fact that condominium units have limited space; this gave the partners the business identity. Major Assumptions and Summary of Findings and Conclusions Marketing Feasibility The business target market is the condominium unit owners within Bonifacio Global City. BGC currently caters 22 condominium buildings thus, having a very big market. The demand for furniture in the area is very positive because more and more investors and developers consider establishing their business within the area.Space-saving furniture are a new trend to the industry thus, setting up a new trend may attract more customers. Intensive promotional activities will be launched by the company before the commencement of the business to inform the public especially the target market of the upcoming business. Aborro de Espacio will operate daily from 10:am to 9pm except on regular holidays. Management Feasibility The management is n indispensable part of any business. The management is responsible in putting the business goals and objectives into reality using the most effective and cost efficient way. The management's main responsibilities include staffing, training of employees, maintaining controls, client satisfaction, strategic planning and decision making. Technical Feasibility Ahorro de Espacio aims to provide the market with space-saving furniture that are not only stylish but are also useful and usually has dual purpose. By this new trend in the furniture industry makes the best out of a very limited space. There shall be 19 persons in charge of the operations of the business whose schedules are divided accordingly. The business handles its operations in a 100sqm building space improved to match and cater the customer's taste. The floor plan indicates that two floors would be provided fof the business operations. The first floor is for the showroom and the second floor is for the company office. Potential Problems and Fallback Feasibility The business cannot ensure that the events that could happen will always be in favour of them. The business listed some potential problems that it could encounter. Together with these problems are the suggested ways on how the company would overcome such events. The potential problems considered are not treated as threats and weaknesses of the company but rather are treated as an opportunity for the company to grow, develop and be able to adjust to the dynamic changes in its internal and external environment. Socio Economic Feasibility The customer's satisfaction is still the aim of Ahorro de Espacio. Giving the best to cash transaction would be still be a domineering factor for the company. The business will ensure that each furniture delivered to the customers will be of the best standards. On addition to this, reasonable time would be allotted for the warranty of furniture. As a whole, the company guarantee that good customer relationships would remain even after the business transaction. The business will set up rules and regulations needed to ensure the welfare of the employees. An assessment of the job performance, resulting to a more prosperous business of the employees would be conducted by the management to properly appraise their salaries and wages. It shall sustain policies that provide employment safety, stability, tenure and other policies. It will be ensured that every legal requirements necessary before a business commences would be met. The company will ensure that it would be one with the government in maintaining good economic relationship. Ahorro de Espacio is aware of its responsibility to the society. It will assure that its existence won't be a threat to anyone and anything in its surroundings.
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