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_aAngeles, Davis C.
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_aA proposed anti-smoking communication education program based on the comprehensive dangerous drugs board inventory /
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_cDavis C. Angeles.
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_axii, 97 pages
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_aThesis (M.A.)-- Pamantasan ng Lungsod ng Maynila, 2003.;A thesis presented to the faculty of the Graduate School of Arts, Sciences, and Education in partial fulfillment of the requirements for the degree Master of Arts in Communication Management.
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_aABSTRACT: Employing the descriptive approach, this study involved the participation of 300 college student smokers at the University Belt in Manila in the second semester of the School Year 2002-2003. This study determined the respondents' demographic profile, level of knowledge, attitudes, practices, and their alternatives to quit smoking by answering the Dangerous Board Inventory originally conceptualized by Evelina A. Mejillano for high school students. This inventory was revised by the researcher to fit the needs of college students. The inventory has three main parts, i.e., knowledge, attitudes, and behaviors/practices. A portion on alternatives to quit smoking was added. The revised form of Inventory was validated among the college students who were not included in the actual samples. The process was done to ensure the validity of the contexts of the instrument and the understandability of the vocabulary. The research data were statistically treated using percentages, means, standard deviations, chi-square test of independence and chi-square test for homogeneity, and t-test for independent samples. The findings reveal that the college smoker respondents generally belong to the 16-20 age group. They are single and come from families with average monthly income ranging from 17,000.00 to 20,000.00. Most of these respondents are not working. Majority had completed high school education, from private institutions. Most of them lived with their respective families most of the time. The parents of those respondents are mostly professionals. More than one-third of the mothers are unemployed. More than half of them have fathers who are frequent smokers. Their knowledge about smoking is on the average level. They are not certain about their attitudes regarding smoking. Their behaviors, which are related to smoking, include the following: •
521 _aThey do not discuss about smoking at home. •
525 _aThey are not aware of their parents reactions about smoking. •
530 _aTheir smoking was influenced by their fathers. •
533 _eThey have been smoking daily for more than one year. •
536 _aTheir smoking is not known to their parents. On the hypotheses testing, the findings showed that: •
538 _aThe demographic profiles are not significantly related to the knowledge about smoking. •
540 _cDifferences in attitude about smoking are in favor of the 20 years old group, and those whose parents are college graduates. The respondents consider the following as alternatives to smoking: •
542 _gTaking sweets or candies •
546 _aParticipating in prayer rallies to strengthen their faith An anti-smoking Communications Program was developed as a result of this study.
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