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_aEvaluation of public relations and behavioral responses to prevention and control measures against lymphatic filariasis afflicting people living in epidemic areas in Thailand
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_aillus., 18 refs
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_aunmediated
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_aABSTRACT : The evaluation was conducted in order to find ways of improving public relations for greater efficiency. Questionnaires were used for data collection. Four hundred and sixty-two residents in epidemic areas were randomly selected to constitute the sample groups. Results indicated that most respondents had never attended meetings/training programs/seminars or participated in activities/exhibits related to LF. However, they had received related information through LF prevention campaigns. People's knowledge, attitudes and adoption of practices were at moderate level. Hypothesis testing showed that: (1) settlement period was related to knowledge about LF; (2) age, educational attainment and social membership were related to attitudes toward LF; (3) age, settlement period, educational attainment, occupation and social membership were related to adoption of practices on LF prevention; (4) meeting/training/seminar attendance, participation in activities/exhibits, and receiving information through campaigns were related to knowledge about LF; (5) knowledge was related to attitudes toward LF; and (6) attitudes were related to adoption of practices on LF prevention. Ways of improving public relations were recommended as follows: (1) use public relations continuously and encourage people to participate in developing public relations media; (2) emphasize production of audio-visual and public relations media which can best draw the attention of the people; and (3) produce different forms of media tools and materials.
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_aMedical Sciences
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_zLymphatic filariasis -- Prevention and control -- Public relations and behavioral responses evaluation -- Thailand
_yEnvironmental conditions, Optimum
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_bChaikitmongkol, Suporn
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_aPoungsuk, Pukkapong
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710 _b
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_aThe Philippine Journal of Science 135 (2) : December 2006. pp.131-137
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