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_a978-0-8251-6512-2 (paperback);0825165121
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_aR 302.2307
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_aPaxson, Peyton.
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245 0 _a
_aMedia literacy :
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_bthinking critically about advertising /
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_cPeyton Paxson.
_h6
_p
246 _a
_aThinking critically about advertising;Advertising;Media literacy :
_badvertising
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250 _6
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_aUpdated [ed.].
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_aPortland, ME :
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_bWalch Education,
_c©2009.46
300 _e
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_c27 cm.
_avii, 123 pages :
_billustrations
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336 _b
_atext
_2rdacontent
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_avolume
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_aRunning title: Media literacy :
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_aIncludes bibliographical references (p. 122).
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_aContains over forty activities designed to help students in grades seven to twelve gain a better understanding of advertising while building critical thinking skills, covering the history of advertising, public consumption, advertising to males and females, television and radio advertising, print and outdoor advertising, and the new media.
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_aProfessional;Professional
_bFollett Library Resources
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_xStudy and teaching (Middle school);Study and teaching (Middle school);Social aspects;Study and teaching (Middle school);Study and teaching (Secondary);Study and teaching (Secondary);Social aspects;Study and teaching (Secondary);Study and teaching.;Study and teaching.;Study and teaching.
_aMedia literacy;Advertising;Mass media;Media literacy;Advertising;Mass media;Media literacy;Advertising;Mass media
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_2sears;sears;sears0
_vActivity programs.;Activity programs.;Activity programs.;Activity programs.;Activity programs.;Activity programs.
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