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Hair, Joseph F. 4 0

Marketing research : within a changing information environment / 6 6 Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. - Second edition. - - xxiii, 672 pages : illustrations 27 cm. + 1 computer optical disc (4 3/4 in.) - - - - - . - McGraw-Hill/Irwin series in marketing . - 0 . - . - McGraw-Hill/Irwin series in marketing. 0 .



Includes bibliographical references and index.



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Professional.











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ISBN: 0072467576 (hardcover)

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LC Class. No.: HF5415.2 / .H258 20032

Dewey Class. No.: 658.83 H127m 2003 / 221

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