Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. 6
By: Hair, Joseph F. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; McGraw-Hill/Irwin series in marketingBoston : McGraw-Hill/Irwin, ©2003;copyright 2003.46Edition: Second editionDescription: 1 computer optical disc (4 3/4 in.) 27 cm. + xxiii, 672 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 0072467576 (hardcover)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Marketing research. -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.83 H127m 2003 LOC classification: | HF5415.2 | .H258 20032Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.2 .H35 2003 (Browse shelf) | Available | G30973 |
56
Includes bibliographical references and index.
5
Professional.
5
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