| 000 -LEADER |
| fixed length control field |
02567nam a2200277Ia 4500 |
| 001 - CONTROL NUMBER |
| control field |
92789 |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
ft8601 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20251111083553.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
250510n 000 0 eng d |
| 040 ## - CATALOGING SOURCE |
| Description conventions |
rda |
| 041 ## - LANGUAGE CODE |
| Language code of text/sound track or separate title |
engtag |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HG4001 A63 2022 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
| Classification number |
. |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
| Personal name |
Ablaza, Tryo Adams J., Berano, Maybelle A., Bravo, Thomas Miguel S., Cabinta, Joyce Ann M., Domanais, Jeannel H., Estrella, Tommy E., Federico, Riczelle C., Formalejo, John Benedict B., Mauricio, Joyce Lavin D., Nadura, julianne Ashley B., Polintan, Miguel Ezequiel O. |
| 245 #0 - TITLE STATEMENT |
| Title |
A Five-Year strategic financial plan for Manila Bulletin Publishing Corporation |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
. |
| Name of producer, publisher, distributor, manufacturer |
. |
| Date of production, publication, distribution, manufacture, or copyright notice |
c2022 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
. |
| Other physical details |
Financial Plan: (BSBA major in Financial Management) - Pamantasan ng Lungsod ng Maynila, 2022 |
| 336 ## - CONTENT TYPE |
| Content type code |
. |
| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Materials specified |
0 |
| Media type code |
. |
| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Materials specified |
0 |
| Carrier type code |
. |
| Carrier type term |
volume |
| Source |
rdacarrier |
| 505 ## - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Executive Summary: This study is an in-depth analysis of the financial operations and performance of Manila Bulletin Publishing Corporation for the year 2016 to 2020, aiming to present the results of the computations and analysis of the proponents on the company's performance based on the audited financial statements. Liquidity, profitability, solvency, efficiency, and marketability were measured through various financial ratios, which were used to interpret the specific areas of the company's performance. These ratios were able to visualize the company's overall performance. Through the various computations and analysis, the researchers were able to determine that the company's existing sales strategy is no longer adequate for the present market trends, which caused incapability to generate optimal income from their primary revenue streams despite being among the pioneers within the industry to adapt to digitalization. The company also struggles to collect its receivables and convert them into cash quickly. With this conclusion, the researchers recommended implementing native advertising and improving the e-commerce transactions of the company. These recommendations should lead to the company making greater profit from their website, a wider market reach through clicks and visits, an increased sales and improved digital presence. Also, the company should be able to boost their sales, reduce the costs of selling through middlemen, and reallocate those savings for the continuous improvement of its digital platforms. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE |
| Classification |
Filipiniana |
| 540 ## - TERMS GOVERNING USE AND REPRODUCTION NOTE |
| Terms governing use and reproduction |
5 |
| 655 ## - INDEX TERM--GENRE/FORM |
| Genre/form data or focus term |
academic writing |
| 942 ## - ADDED ENTRY ELEMENTS |
| Institution code [OBSOLETE] |
lcc |
| Item type |
Thesis/Dissertation |
| Koha issues (borrowed), all copies |
1 |
| Source of classification or shelving scheme |
|