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Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr. 6

Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; McGraw-Hill/Irwin series in marketingBoston, Mass. : McGraw-Hill, 2004;copyright 2004.46Edition: 7th EditionDescription: 26 cm. xix, 876 p. : ill. (some col.), mapsContent type: text Media type: 2 Carrier type: volumeISBN: 72552174ISSN: 2Other title: 6 []Uniform titles: | | Related works: 1 40 Donnelly, James H. 6 []Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management.;Management Marketing;Marketing -- -- 20 -- Case studies | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.8 LOC classification: | HF5415.13 | .P387 20042Other classification:

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Item type	Current location	Home library	Collection	Call number	Status	Date due	Barcode	Item holds
Book	PLM	PLM Circulation Section	Circulation-Circulating	658.8 P441m 2004 (Browse shelf)	Available		C32106

Total holds: 0

Includes bibliographical references (p. 853-860) and index.

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