Global public relations : spanning borders, spanning cultures / Alan R. Freitag and Ashli Quesinberry Stokes. 6
By: Freitag, Alan R. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; London : Routledge,;Routledge, 200946Edition: Description: 25 cm. xviii, 310 p. : illContent type: text Media type: 2 Carrier type: volumeISBN: 9780415448154;041544814X (hardback);9780415448154 (pbk.);0415448158 (pbk.)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Public relations;Intercultural communication.;Culture and globalization. -- -- 20 -- Cross-cultural studies | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 659.209 LOC classification: | HM1221 | .G56 20092Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 659.209 F884g 2009 (Browse shelf) | Available | C34017 |
56
Includes bibliographical references and index.
Common ground -- Evolution of the profession -- Theories and methods -- Comparative cultural metrics -- Cultural comparisons -- State of the profession -- South and Southeast Asia -- China, Japan, and South Korea -- The Middle East -- Sub-Saharan Africa -- Latin America -- Central and Eastern Europe -- Western Europe and legacy countries -- Emerging global trends.
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