The marketing mystique Edward S. McKay. 6
By: McKay, Edward S. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; [New York] : American Management Association, 197246Edition: 1st EditionDescription: 24 cm. x, 258 pContent type: text Media type: 2 Carrier type: volumeISBN: 814452795ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management. Marketing.;Marketing -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.8 LOC classification: | HF5415 | .M25852Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Circulation Section | Circulation-Circulating | 658.8 M19m 1972 (Browse shelf) | Available | C4390 |
Browsing PLM Shelves , Shelving location: Circulation Section , Collection code: Circulation-Circulating Close shelf browser
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| 658.8 K848m 1991 Marketing management : analysis, planning, implementation, and control / | 658.8 K848p 2009 Principles of marketing / | 658.8 L165e 2001 Essentials of marketing / | 658.8 M19m 1972 The marketing mystique | 658.8 M341 1984 Marketing effectiveness : insights from accounting and finance / | 658.8 P42b 2009 Basic marketing : a marketing strategy planning approach / | 658.81 Sa32 2010 Sales management / |
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Includes bibliographical references.
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