Cases in advertising and communications management / Stephen A. Greyser ; with the collaboration of Robert J. Kopp. 6
By: Greyser, Stephen A. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Englewood Cliffs, New Jersey : Prentice Hall, ©1992;copyright 1992.46Edition: Third editionDescription: 25 cm. xvii, 681 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 0131161385 (hardcover)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management;Communication systems Advertising;Advertising -- United States;United States -- 20 -- Case studies.;Case studies | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 659.1 G869i 1992 LOC classification: | HF5827 | .G75 19912Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5827 .G74 1992 (Browse shelf) | Available | G23195 |
56
5
Professional.
5
There are no comments for this item.