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Essentials of contemporary advertising / William F. Arens, David H. Schaefer. 6

By: Arens, William F. 4 0 16, [, ] | [, ] |

Contributor(s): 5 6 [] |

Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; Boston, Mass. : McGraw-Hill, 200746Edition: Description: xxviii, 558 pContent type: text Media type: 2 Carrier type: volumeISBN: 0071106278;0073136662 (alk. paper)ISSN: 2Other title: 6 []Uniform titles: | | Related works: 1 40 Schaefer, David H. 6 []Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Advertising. -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 659.1 LOC classification: | HF5821 | .A74 20072Other classification:

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Item type	Current location	Home library	Collection	Call number	Status	Date due	Barcode	Item holds
Book	PLM	PLM Circulation Section	Circulation-Circulating	659.1 Ar33e 2007 (Browse shelf)	Available		C31929
Book	PLM	PLM Circulation Section	Circulation-Circulating	659.1 Ar33e 2007 (Browse shelf)	Available		C32387

Total holds: 0

Includes bibliographical references and index.

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