Marketing analysis and decision making : text and cases with Lotus 1-2-3 / Darral G. Clarke. 6
By: Clarke, Darral G. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; The Scientific Press marketing software seriesRedwood City, California : The Scientific Press, ©1987;copyright 1987.46Edition: Description: 25 cm. xvii, 440 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 0894260839 (hardcover)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Decision making.;Management;Data processing. Marketing;Marketing;Marketing research. -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.802 C551m 1987 LOC classification: | | 2Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.125 .C53 1987 (Browse shelf) | Available | G24510D | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.125 .C53 1987 (Browse shelf) | Available | G24536 |
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| HF 5415.123 .D34 2010 Marketing communications : a brand narrative approach / | HF 5415.123 .L56 1995 Integrated marketing communications / | HF 5415.125 .C53 1987 Marketing analysis and decision making : text and cases with Lotus 1-2-3 / | HF 5415.125 .C53 1987 Marketing analysis and decision making : text and cases with Lotus 1-2-3 / | HF 5415.1255 .P43 2011 The old rules of marketing are dead : the 6 new rules for reinventing your brand & reigniting your business / | HF 5415.1255 .P43 2011 The old rules of marketing are dead : the 6 new rules for reinventing your brand & reigniting your business / | HF 5415.1255 .P43 2011 The old rules of marketing are dead : the 6 new rules for reinventing your brand & reigniting your business / |
56
Includes bibliographical references and index.
5
Professional.
5
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