Marketing management strategy : cases and problems / Steven J. Shaw, John F. Willenborg, Richard E. Stanley. 6
By: Shaw, Steven J. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; New York : Appleton-Century-Crofts, ©197146Edition: Description: 24 cm. xvi, 294 pagesContent type: text Media type: unmediated Carrier type: volumeISBN: 0390801968 (hardbound)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management. Marketing -- -- 20 -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.8 Sh28m 1971 LOC classification: | HF5415.13 | .S52Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .S53 1971 (Browse shelf) | Available | G11597 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .S53 1971 (Browse shelf) | Available | G11598 |
Browsing PLM Shelves , Shelving location: Graduate School Library , Collection code: Graduate School-Circulating Close shelf browser
|
|
|
|
|
|
|
||
| HF 5415.13 .P47 2005 Basic marketing : a global-managerial approach / | HF 5415.13 .Q45 1995 Marketing management : text and cases / | HF 5415.13 .S53 1971 Marketing management strategy : cases and problems / | HF 5415.13 .S53 1971 Marketing management strategy : cases and problems / | HF 5415.13 .S77 2003 Strategic marketing in the global economy / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / |
56
Includes bibliographical references.
5
Professional.
5
There are no comments for this item.