Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins. 6
By: Walker, Orville C. 4 0 16 [, ] | [, ] |
Contributor(s): 5 6 [] |
Language: Unknown language code Summary language: Unknown language code Original language: Unknown language code Series: ; New York : McGraw-Hill/Irwin, ©2011.46Edition: Seventh editionDescription: 26 cm. xv, 352 pages : illustrationsContent type: text Media type: unmediated Carrier type: volumeISBN: 9780073381152 (paperback : alk. paper)ISSN: 2Other title: 6 []Uniform titles: | | Subject(s): -- 2 -- 0 -- -- | -- 2 -- 0 -- 6 -- | 2 0 -- | -- -- 20 -- | | -- -- Management. Marketing -- -- -- | -- -- -- 20 -- --Genre/Form: -- 2 -- Additional physical formats: DDC classification: | 658.802 W153m 2011 LOC classification: | | 2Other classification:| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | C36959 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | C37136 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | CD4948 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | CD4949 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | CD4950 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | CD4951 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | CD4952 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | GD4729 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | GD4730 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | GD4945 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | GD4946 | ||
| Book | PLM | PLM Graduate School Library | Graduate School-Circulating | HF 5415.13 .W35 2011 (Browse shelf) | Available | GD4947 |
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| HF 5415.13 .S53 1971 Marketing management strategy : cases and problems / | HF 5415.13 .S53 1971 Marketing management strategy : cases and problems / | HF 5415.13 .S77 2003 Strategic marketing in the global economy / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / | HF 5415.13 .W35 2011 Marketing strategy : a decision-focused approach / |
Includes bibliographical references and indexes. 56
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